Stroke Action’s F.A.S.T. campaign, wants to help the public achieve a better understanding of the warning signs of stroke.
Stroke is a medical emergency. And if you suspect that someone has had a stroke, you need to call 999. When stroke strikes, people have to act F.A.S.T.
The F.A.S.T. acronym is designed to help people remember the main warning signs of stroke and to act by dialling 999.
It stands for:
F – Face – has their face fallen on one side? Can they smile?
A – Arms – Can they raise both arms and keep them there?
S – Speech – is their speech slurred?
T –Time to call 999 if you spot any single one of these signs.
F.A.S.T. can help you to rapidly recognise stroke and then act quickly to get medical treatment.
National F.A.S.T. advertising
Our TV and radio F.A.S.T. ads will start running on national and local stations on Monday, 10th May.
The hard hitting images in the tv ad show how quickly a stroke can affect a person. The average stroke destroys roughly two million brain cells every minute. So, the quicker a person gets into hospital after a stroke, the more of their brain can be saved.
Stroke Action is grateful to the UK Department of Health for giving us permission to use their FAST advertising materials. These ads have been very successful at raising awareness in the UK, resulting in a 55% increase in stroke-related emergency calls.
